Archive | Startup Pulse

B2B Sales 101: Make Them Look Good and You’ll Get the Deal

Most founders think B2B sales are about logic and ROI, but they’re really about ego and emotion. You’re not selling to a company — you’re selling to a person who wants to look smart, get promoted, or feel in control. The faster you learn to sell to the human inside the machine, the faster your deals close.

Vasily Alekseenko

Chris Howard Series

Nov 5, 2025

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11 min read

Should You Be Raising Right Now?

The market’s tightening, and a correction isn’t a matter of if — it’s when. Founders now face a harsh reality: raise before the window closes or be forced to fight for scraps later. Those with real traction will thrive; those selling stories will finally get exposed.

Vasily Alekseenko

Trends

Oct 29, 2025

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10 min read

How to Expand Your Investor Network

Many founders think they’ve run out of investors to pitch, but in reality, they just haven’t tapped into their second-degree network yet. Using LinkedIn Sales Navigator and a simple double opt-in email approach, you can expand your reach, get warm introductions, and build genuine investor relationships without spamming anyone.

Vasily Alekseenko

Chris Howard Series

Why Being a Control Freak Is Killing Your Startup

Oct 22, 2025

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13 min read

Why Being a Control Freak Is Killing Your Startup

A raw look at what happens when you try to do everything yourself as a founder — the constant juggle between control, burnout, and growth. It’s about reaching that point where you realise that scaling yourself is just as important as scaling the business.

Vasily Alekseenko

Founder stories

The Scammer Who Tried to Infiltrate Our Community

Oct 15, 2025

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9 min read

The Scammer Who Tried to Infiltrate Our Community

A fake “investor” tried to infiltrate our community after the embassy event, approaching multiple founders with a crypto kickback scam. I’m sharing this story to raise awareness — because while scammers are getting smarter, founders who talk to each other are even stronger.

Vasily Alekseenko

Founder stories

Oct 8, 2025

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17 min read

Money Is Back on the Table

After months of slow movement, early-stage funding across the UK and Europe is finally picking up again, with several new funds launching back-to-back and investor optimism returning fast. It’s the best moment in a while for founders to raise — the money’s flowing, and those who act now can ride the wave before year-end.

Vasily Alekseenko

Trends

Startups Love AI. Hackers Love That Too.

Oct 1, 2025

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20 min read

Startups Love AI. Hackers Love That Too.

AI is giving startups unprecedented speed — but also exposing them to new cyber risks. Recent attacks on Microsoft Copilot, Google Gemini, and others show that AI itself can be hacked, and for founders this makes cybersecurity a survival problem, not a “later” problem.

Vasily Alekseenko

Trends

Why Shiny Things Are a Founder’s Worst Enemy

Sep 24, 2025

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21 min read

Why Shiny Things Are a Founder’s Worst Enemy

Staying focused as a founder is one of the hardest — and most important — skills to build. This post shares what I’m still learning about prioritising what really matters, avoiding shiny distractions, and saying no (even when it’s uncomfortable).

Vasily Alekseenko

Founder stories

Sep 17, 2025

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19 min read

You’re Not Supposed to Know Everything

Being a founder doesn’t mean knowing everything — it means learning fast and asking for help when you need it. This post is a reminder that you’re not behind, you’re just building something new (and that’s hard enough already).

Vasily Alekseenko

Founder stories

Summer in Startupland: What Really Happened While You Were “On Holiday”

Sep 10, 2025

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19 min read

Summer in Startupland: What Really Happened While You Were “On Holiday”

This summer wasn’t slow at all — rates kept moving, Germany jumped ahead of the UK in funding, and even the UK government decided OpenAI should run part of its house. While Figma’s IPO showed SaaS is far from dead, Europe kept struggling with the Series A crunch and VCs raising the least money in a decade. The message for founders is simple: don’t sit back — follow the money, prep for scarcity, and remember that politics and regulation hit harder than any pitch deck ever will.

Vasily Alekseenko

Trends

B2B Sales 101: Make Them Look Good and You’ll Get the Deal

Should You Be Raising Right Now?

How to Expand Your Investor Network

Why Being a Control Freak Is Killing Your Startup

The Scammer Who Tried to Infiltrate Our Community

Money Is Back on the Table

Startups Love AI. Hackers Love That Too.

Why Shiny Things Are a Founder’s Worst Enemy

You’re Not Supposed to Know Everything

Summer in Startupland: What Really Happened While You Were “On Holiday”

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